PostKeel

Problem

Generic AI makes founders re-explain their business every time.

Chat tools start from a blank prompt. Founders re-brief product, audience, tone, and competitors for every LinkedIn post. Worse, those tools invent stats. Schedulers want account access many founders will not give.

Approach

Learn the product once. Draft everywhere. Never auto-post.

PostKeel reads the website and stores what matters in two brains: Product Brain (what you sell, who it is for, positioning) and Brand Brain (voice, proof, visual identity). Drafts for LinkedIn, X, blog, email, and more pull from both. Unverified claims become flags — not invented numbers. The founder copies and publishes. Nothing auto-posts.

What shipped

A marketing loop founders can actually keep.

• Website analysis → Product Brain + Brand Brain
• Evidence ledger so claims stay grounded
• Channel drafts with feed-style previews
• Campaigns: one product update, every channel
• SEO, AEO, and GEO surfaces without auto-posting

Outcome

Live product. Designed and built by UXLaunch Lab.

PostKeel is in production at postkeel.com. Same agency that ships client work — this is our own AI marketing product, used as proof of how we design and build SaaS.